He is known for enjoying drink. He is also quite fearsome and strangely charismatic, commanding the loyalty of scores of bandits. He purported to bring civilization and a new kingdom to the lands.
He treated Kressel as his daughter, and he descended deeper into drink after her death.
He kept his father, Nugrah, in the basement, where he treated him in an ill fashion.
See Against the Stag Lord for details regarding his downfall. In short, he lost at a drinking contest with Jack, fell poisoned due to nauseating drink, then was executed (after lots were drawn) by Morgan.